Reduce return and administration
Cassandra is based on statistical models specifically designed for single copy sales of newspaper and magazines. By determining the economic optimal number of units required at each sales point, Cassandra is able to reduce the return to the most profitable level.
Cassandra is extremely easy to use, requires minimal training and can significantly reduce administrative hours.
Market insight
Cassandra’s Business Intelligence module allows users to simulate various circulation distribution strategies and evaluate their market impact in real time. By modeling scenarios, you can assess key outcomes—such as sales performance, return rates, service levels, and financial implications—enabling data-driven decisions to optimize single-copy sales and enhance overall profitability in a competitive media landscape.
Easy Knowledge Sharing
Cassandra offers powerful tools to analyze and visualize critical market data, empowering media companies with actionable insights. Historical draw and sales data, profit trends, sell-out rates, return percentages, and more can be explored through an extensive suite of customizable graphs and tables. Users can filter data by specific criteria—such as date ranges, regions, or account types—to focus on the exact metrics that matter most. These insights can be easily exported for inclusion in reports, streamlining decision-making and strategic planning.
Like the other parts of Cassandra the statistical module is easy and intuitively to use.
Key Benefits
No Expert Knowledge Required
Cassandra is delivered pre-configured to seamlessly integrate with your specific publications, ensuring a perfect fit for your newspaper or magazine operations. Designed for accessibility, the software is intuitive and straightforward, requiring no specialized IT or statistical expertise to operate effectively. This allows circulation managers and sales teams to quickly adopt and utilize Cassandra, streamlining workflows and enhancing productivity without the need for extensive training.
Easy Implementation
Cassandra is delivered pre-configured to seamlessly integrate with your specific publications, ensuring a perfect fit for your newspaper or magazine operations. Designed for accessibility, the software is intuitive and straightforward, requiring no specialized IT or statistical expertise to operate effectively. This allows circulation managers and sales teams to quickly adopt and utilize Cassandra, streamlining workflows and enhancing productivity without the need for extensive training.
Mission critical solution
Prediction Institute partners with Amazon Web Services (AWS) to provide secure and scalable cloud hosting for its Cassandra software, tailored for the newspaper and magazine industry. With over 15 years of experience, Prediction Institute has built a strong reputation for reliability, leveraging AWS’s industry-leading infrastructure to ensure high availability and minimal downtime for its clients.
Payment Model
Prediction Institute offers adaptable pricing models tailored to meet the unique needs of your media business, ensuring cost-effective access to Cassandra’s powerful tools for optimizing single-copy sales. With a commitment to transparency, there are no hidden fees, unexpected costs, service charges, or upgrade fees—allowing you to budget confidently and focus on growing your newspaper or magazine operations without financial surprises.
